Google Analytics could be interesting

Posted by Eric Stewart Tue, 15 Nov 2005 18:19:00 GMT

I am definitely interested to see what comes out of Google Analytics. I have heard good things about Urchin, the product that Google bought and is now rebranding as Analytics. There’s some interesting in a powerful analysis tool that offers special analysis for things like AdWords.

I’ve heard great buzz about new tools like MeasureMap that supposedly are addressing just that, but I’ve been waiting for my beta invite and still haven’t seen it yet.

AWStats has been a faithful tool to me so far, but I’m feeling the needs for something new that can tell me a bit more about my site traffic.

Unfortunately I’m going to have to wait a little while for Analytics to collect some data and kick in. I’m hearing that there may be some problems related to existing Urchin customers.

Ethan Stock is one of those existing Urchin customers that is being effected by this. I’m not sure how much to make out of the problems yet, but I did like this quote from his post on the subject:

Google isn’t acting like a real business, they are acting like an over-enthusiastic Golden Retriever puppy. Oh, they just knocked the vase off the table with their tail, but aren’t they cute? Um, no. Google, grow up.

I’m not trying to point out anything in particular here. I just really liked his analogy. Hopefully they’ll get this situation worked out soon.